Milwaukee Bucks Entertainment Block

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Milwaukee Bucks Entertainment Block

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Milwaukee Bucks Entertainment Block

Close DetailsMore Details

Milwaukee Bucks Entertainment Block

Milwaukee Bucks Entertainment Block

Fronting the new Milwaukee Bucks arena in the heart of the Arena District, the Entertainment Block will be a hub for activity in downtown Milwaukee, connecting the arena and Old World 3rd Street. It will open the Arena District to the City, activate the adjacent streetscapes, and act as a catalyst for the development, evolution, and revitalization of downtown Milwaukee.

The Entertainment Block will feature various open spaces, as well as dining, entertainment, and retail activations. Located between Milwaukee’s historic breweries, the project’s design is a modern interpretation of the City’s industrial past, incorporating exposed steel, aluminum, wood, and brick. A linear Beer Garden will connect Old World 3rd Street to the Central Plaza. This space will feature brick pavers referencing the historic character of Old Milwaukee, and will be highlighted with festoon lighting and a signature canopy. A small performance stage, wood-decked bleacher seating, and an artificial lawn will offer ping-pong tables, corn-hole, picnic tables, and fire pits during cooler months. The 43,000-SF Central Plaza will feature activities and events year-round, with intricate paving patterns that define and direct flow throughout the programmed spaces. A tree-lined promenade along the arena will feature public art, gardens, specialty lighting, a signature water feature, seating, and event lawns. A combination of native and adaptive trees, shrubs, grasses, and ground covers will be used for the streetscape and plaza. The Entertainment Block is expected to be completed in time for the opening of the new arena in the fall of 2018.

Location: Milwaukee, WI

Team: Rinka|Chung Architects, Gensler